BIXS
I get it.
I get it.
There’s that one moment on a bike that really needs no words: the first ride on a new bike, the climb that suddenly feels easy, the glance back at a mountain pass you’ve just descended. Anyone who’s ever ridden a bike knows a moment like this. That’s exactly what the new BIXS campaign “I know that feeling.” is all about: making these feelings visible and sharing them with one another, so that many individual experiences come together to form a shared understanding of what cycling really means—a shift in mindset, away from performance and numbers, and toward the feeling itself.
Experience these moments with us.
"Do you know the moment when...
«We want to make cycling a natural part of a positive, fulfilling lifestyle. That's what our brand stands for.»
Chris Evers - BIXS Brand Manager
Behind every moment lies an attitude.
BIXS is born where the streets narrow and the trails begin right outside the door. We build bikes for that moment when your mind clears. Less, but better. From Switzerland, since day one
Share your “I get it.” moment with us.
Have you ever had a moment like that?
Share it with us. Three steps: Post your moment on Instagram, tag it with #bixskennich, and tag us with @ridebixs.